After President Obama’s re-election, it isn’t surprising to see articles popping up everywhere about the things he did correctly in order to win. It has always been evident that the President has a pretty good handle on current culture, both with his active social media presence and his friendship with celebrities.
In this article posted on Social Media Today, the author outlines lessons that can be learned from Obama regarding social media practice. It is outlined as a lesson for politics in social media but if you replace “voter” with “target audience” it can really be applied to anyone. Read and comment.